Prime Bank wins two prestigious awards from ADB

Asian Development Bank (ADB) has recognized Prime Bank as the “Gender Champion” in 2020. ADB has also conferred “Best Green Deal” award to the bank. 

ADB’s Trade and Supply Chain Finance Program (TSCFP) award is the most prestigious accolade in the banking and financial industry in Asia, given to the institutions that work passionately to foster economic growth through gender equality and sustainability measures. 

This is a unique feat for Prime Bank as it has won twin awards outshining the Asian counterparts in 67 member countries where ADB operates, a press release from the bank says. 

The ADB TSCFP Awards were announced through a virtual award ceremony on Wednesday, held in Singapore. 

Managing Director and CEO of Prime Bank Rahel Ahmed and other senior officials joined the ceremony. 

The “Gender Champion” award is the most coveted award, recognizing extraordinary efforts made in Asia to encourage women’s participation in the banking industry. 

ADB has cited the key determining factors in conferring the Gender Champion Award to Prime Bank that includes - a balanced representation of women at entry and senior level, maintaining a percentage of women employees well above the industry average, effective Management Trainee Recruitment Program to attract talented resources, promoting women-centric initiatives through social media, policies for safe and secured work culture.

It also mentioned facilitating the voice of the female officials through active Women Forum and unique women initiative – NEERA to drive inclusiveness of women of all statures.

Recently Prime Bank launched the unique women-focused initiative - NEERA, which made the bank a strong contender in winning the ADB Gender Champion Award this year. 

The primary objective of NEERA is to integrate all women irrespective of age, profession, income, social status, of urban or rural areas into the financial system, especially for those who are yet to be a part of the banking sector.