Unilever’s cleaning brand Domex celebrates World Toilet Day 2020

Unilever’s toilet cleaning brand Domex has observed this year’s World Toilet Day to generate awareness regarding the importance of improved and hygienic sanitation and its role for healthy life and environment.

Marking the day on November 19, Domex – in partnership with WaterAid, BRAC, 2030WRG, World Bank Group, Bhumijo, and Unilever – organised a webinar to reach an audience of around 15 million virtually with Prothom Alo, reads a press release. 

Partha Hefaz Shaikh, policy and advocacy director, WaterAid Bangladesh; Dr Liakath Ali, climate change and Urban Development Director, Brac; Farhana Rashid, CEO and co-founder, Bhumijo; Sayef Tanzeem Qayyum, regional coordinator, 2030 WRG, Water GP, World Bank; and Tanzeen Ferdous, marketing director, Home Care, Unilever Bangladesh, took part in the webinar.

In this session, expert representatives shared their views on the importance of improved sanitation, role of development organisations and businesses to achieve the Sustainable Development Goal 6 (SDG 6): Ensure availability and sustainable management of water and sanitation for all.

Throughout 2020, Domex has taken multiple initiatives to raise Covid-19 awareness and the importance of safe sanitation. Domex, along with 2030WRG, World Bank Group and Bangladesh Red Crescent Society, has worked to improve the sanitation in 64 DC offices.

Domex is also working with BRAC and Bhumijo to develop self-sustaining public toilets and community toilets in Khulna and Dhaka divisions.

The World Toilet Day celebrates toilets and raises awareness of the 4.2 billion people living without access to safely managed sanitation.

This year, the World Toilet Day 2020 focuses on sustainable sanitation and climate change, as the climate is facing some serious challenges: flood, drought, and rising sea levels are threatening sanitation systems – from toilets to septic tanks to treatment plants, adds the release.